Sammie Coates has virtually no floor on a week-to-week basis, with a goose-egg being firmly in his range of possible outcomes, but he also has upside that is really hard to match with other low-owned players.

Coates is a big-play threat, and thanks to those big plays, his 0.86 Reception NEP per target ranks 10th among the 74 wideouts with at least 40 targets on the year.

To get a feel for just how much he is being utilized in the deep-passing game, we can look to a metric Josh Hermsmeyer devised called air yards -- which effectively measures the depth of a receiver's target. Despite having seen only 11% of the Pittsburgh Steelers targets this season, he has accounted for 26% of their air yards. Coates' 19.5 air yards per target are also the highest mark among any player with at least 5 targets on the season.

The Steelers have a solid 26.75-point implied total against a Cleveland Browns team that ranks 31st in our pass-defense metrics, making Coates' upside especially appealing this week.