With Chris Hogan unavailable for the New England Patriots last week, Brandin Cooks received a season-high 11 targets and a 32.3% target share. He finished the week ranked 32nd-overall at his position (a respectable result given the matchup) despite facing a Denver Broncos defense that's allowed the third-fewest fantasy points to opposing wideouts (via Fantasy Data).
Cooks has been gifted another opportunity to thrive without Hogan Sunday as the Oakland Raiders currently rank 32nd-overall in Adjusted Defensive Passing NEP. It additionally bodes well that New England leads the league in offensive plays per game, meaning Cooks should be on the field an ample amount of time.
Given that the Patriots have the highest implied total (30.75) of any team in Week 11, it only makes sense to roster (or simply start in season-long leagues) Cooks.