Price: $6,600

The Los Angeles Rams have an implied team total of 27.5 points for Wild Card Weekend, the second-highest among all teams. So, we're going to want pieces of this Rams offense and outside of Todd Gurley, Cooper Kupp may be the best bet for fantasy production this weekend.

With Robert Woods in and out of the lineup due to injury, Kupp finished the season with the most targets (94) among Rams' receivers. But most important is that Kupp leads the Rams in red zone targets (23) and he actually had the third-most red zone targets league-wide, trailing only Jimmy Graham (26) and Keenan Allen (24). Beyond his red zone usage, Kupp was consistent down the stretch, posting at least 60 yards in five of his final six games.

As mentioned, the Rams should put up a big point total in this game and Kupp is the cheapest of the Rams wideouts -- Woods ($7,400), Sammy Watkins ($6,700). With his red zone usage, Kupp makes for a nice value play against Atlanta.