Market Share Report: Cameron Meredith Isn't Going Away

Red-Zone Market Shares

1. Jonathan Stewart's Upside Is Growing

Whenever you roster Jonathan Stewart, you're running a risk for two big reasons. First, he's not involved in the passing game, so any negative game flow could hand you a big ol' goose egg. Second, he has Cam Newton and Mike Tolbert waiting to pilfer goal-line touches and drain your bankroll in one swoop.

That latter concern may finally be decreasing.

In his first game back from a hamstring injury, Stewart logged four total red-zone carries, three of which came inside the five-yard line. Sure, Newton still punched one in from short, but Tolbert did not get a single red-zone carry. It seems as if Stewart may have finally climbed that totem pole.

Stewart's floor will always be worrisome given his limited role. But if he can surpass Tolbert for goal-line carries, his ceiling will be much more appealing, and that can give him value in good matchups.

2. Allen Hurns Is Sapping Allen Robinson's Value

There are plenty of explanations for Allen Robinson's slow start to the season. You can pin blame on Blake Bortles and his immense hatred of efficiency, or you can focus on the top-tier corners Robinson has faced. But that discussion must absolutely also include Allen Hurns' red-zone involvement.

Hurns currently leads the team in red-zone targets with eight, giving him a 30.4% target market share. Robinson is only one target behind him with seven, but this is an area where Robinson dominated last year with 21 targets to Hurns' 15. It would be imprudent to ignore Hurns' usage thus far.

Robinson is still getting targets inside the 10, and he's still brimming with stupid levels of talent. But we need to account for Hurns' role and consider it when filling out our lineups.